Video: Lexus NX on Wheels Made of Ice

krew

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Lexus UK has worked with ice sculptors to create frozen wheels for the NX crossover.
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De Faulk

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This kind of video definitely should be viral: Come on Lexus, that's marketing and you really need it above all in Europe.
 

Vincent Nowaczyk

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Ugh, WHY??? There's a waste of time and money. The NX already is "Cool" the Blue LEDs are nice, but the wheels? Who can I invoice for the 15 min of my life that I will NEVER get back?
 

Ian Schmidt

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That looks completely sick! Totally impractical for an infinite number of reasons and it probably completely destroys the ride and handling, but it's a neat concept for a commercial.