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15-11-03-lexus-october-sales-2015

Lexus October 2015 Sales Report

Kevin November 3rd, 2015

USA

Lexus USA has reported 26,436 total sales for October 2015, a 9.1%% improvement over last year — here’s the model-by-model breakdown:

MONTH Year to Date (*DSR)
2015 2014 % CHG* 2015 2014 % CHG*
CT 1,077 1,158 -10.3 12,209 14,743 -17.5
IS 2,950 3,771 -24.6 38,339 40,809 -6.4
RC 1,333 0 N/A 11,791 0 N/A
ES 5,426 5,932 -11.8 52,388 58,842 -11.3
GS 1,287 1,365 -9.1 17,520 17,617 -0.9
LS 507 778 -37.2 5,777 6,682 -13.9
LFA 0 0 N/A 8 15 -46.9
Total Cars 12,580 13,004 -6.7 138,032 138,708 -0.9
NX 3,399 0 N/A 35,346 0 N/A
RX 8,018 8,057 -4.0 77,940 84,273 -7.9
GX 2,223 1,936 10.7 20,083 17,935 11.5
LX 216 358 -41.8 2,480 3,122 -20.9
Total Trucks 13,856 10,351 29.1 135,849 105,330 28.5
Total Sales 26,436 23,355 9.1 273,881 244,038 11.8

Please note, all percentages are calculated by the Daily Sales Rate (DSR), which takes into account the number of days in the month that dealerships could sell cars. October 2015 had 28 selling days, October 2014 had 27 selling days.

With 26,436 total sales, this was the best October for Lexus in the history of the brand — a surprising feat considering only the GX showed a positive gain compared to the year previous.

Once again, it’s the NX that makes the biggest impact to the sales increase with 3,399 units sold in October. There’s a real lull in new vehicles — the updated LX has started arriving at dealerships, but it’s not a volume vehicle. The big change will happen in November when the new RX finally goes on sale.

Here’s how Lexus compared with the other luxury manufacturers:

  • BMW USA: 29,439 units sold
  • Mercedes USA: 28,952 units sold
  • Lexus USA: 26,436 units sold
  • Audi USA: 17,700 units sold
Sales Reports USA

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