Lexus USA has reported 23,355 total sales for October 2014, a 2.8% improvement over last year — here’s the model-by-model breakdown:
|MONTH||Year to Date (*DSR)|
|2014||2013||% CHG*||2014||2013||% CHG*|
Please note, all percentages are calculated by the Daily Sales Rate (DSR), which takes into account the number of days in the month that dealerships could sell cars. October 2014 had 27 selling days, October 2013 had 27 selling days.
October marks the 13th consecutive month of sales gains, making it a full year of increases.
The overall lineup performed well — in particular, it appears the CT & GS have managed to sort out their sales issues from last year and have strung together some strong increases over the past few months.
(As for the yearly luxury car sales crown, Lexus has fallen out of contention with both BMW & Mercedes having very strong October sales.)
Lexus Canada set a new October sales record with 1,764 sales. As per usual, the RX led the way with 812 sales, followed by the IS with 360 sales and the ES with 222.