New Lexus IS Print Ad in 2013 Sports Illustrated Swimsuit Issue


Lexus has released a print ad for the new Lexus IS in the Sports Illustrated Swimsuit issue, and just like last year it involves a unique twist on the swimsuit photoshoot — here’s a video to explain:

There’s also two additional pages from the four-page spread:


The IS will also be part of Sports Illustrated’s first-ever 3D projection mapping video at Caesars in Las Vegas tonight — the event is streaming live if swimsuits are your kind of thing.

[Source: Ad Week]


  1. Silver on F sport..
  2. I think young guys might notice these ads.  Maybe..... BD
  3. Must. Obtain. More money.
  4. Nice ads. At first I didn't see the people in the first ad, but I like what they did with it.