Lexus November 2011 Sales Report

Posted by Kevin on December 1st, 2011

USA

For the first time since the Japanese tsunami in March, Lexus USA has reported a year-over-year sales increase for November — here’s the per model breakdown:

MONTH Year to Date (*DSR)
2011 2010 % CHG* 2011 2010 % CHG*
CT 1,759 0 N/A 12,122 0 N/A
HS 207 788 ‐73.7 2,590 9,542 ‐76.3
IS 2,676 2,557 4.7 26,040 30,347 ‐27.8
ES 4,731 4,070 16.2 35,991 43,183 ‐32.4
GS 206 486 ‐57.6 3,552 6,282 ‐50.3
LS 954 1,270 ‐24.9 8,512 10,759 ‐39.3
SC 0 17 -100.0 18 315 ‐94.3
LFA 4 0 N/A 52 0 N/A
Total Cars 10,537 9,188 14.7 88,877 100,428 ‐27.6
RX 7,580 7,235 4.8 71,087 83,700 ‐28.0
GX 1,076 1,376 ‐21.8 10,390 14,204 ‐38.5
LX 265 441 ‐39.9 2,843 3,437 ‐29.5
Total Trucks 8,921 9,052 ‐1.4 84,320 101,341 ‐29.5
Total Sales 19,458 18,240 6.7 173,197 201,769 ‐28.6

This good news comes with help from the annual December to Remember sales event, which started in the USA a month early, as well as increased inventory of the CT & RX models.

Even with this success, Lexus remains below the market leaders — for November, Mercedes led the pack with 28,255 sales, followed by BMW with 26,271 sales.

Canada

Lexus sales were up 9.8% compared to November 2010, thanks to strong sales of the CT 200h and the RX.

[Source: Lexus]

Japan

Lexus Japan saw sales climb 95.8% in November, with 3,795 units sold. This gives Lexus Japan 40,123 sales this year, for a 26.4% increase compared to 2010.

[Source: TTAC]

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Comments
W
aw man... I hope this doesn't slow Lexus down! They need to give us more variants and not lose faith in the higher-end models/variants!
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  • G
    Gman
  • December 1, 2011
God knows what discounts Mercedes is giving for them to sell that many.. 
G
  • G
    Gman
  • December 1, 2011
It's worth noting though BMW only sold 21,521 BMW's.. The figure you have includes Mini sales.. and other brands which represents BMW Group.. And Mercedes sold 27,841 this is because the figure you have also includes the Sprinter vans, which is not appropriate. 
B
To make up 7k units on BMW, Mercedes was pounding that hood with cold hard CASH! BD
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  • M
    Mike DeLorca
  • December 1, 2011
Dirty plays at counting the mini  and the sprinter vans......the war now is between the two German boys.  Wait until 2012-2013 LEXUS will prevail as the leader. These guys want the bragging rights that LEXUS has held for over a decade....
C
  • C
    Carson
  • December 2, 2011
The year to date percentage drops look odd to me. Total sales have from 202k to 173k. That Should be around a 14% decrease rather than the 28% it shows in the table.
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  • A
    Aramis76
  • December 2, 2011
Strong sales of the CT in Canada? That's a good news!
K
  • K
    krew
  • December 5, 2011
Updated the post to include the Japanese sales figures.

K