I noticed earlier this week that Lexus was featuring the ES 350 heavily on their US site, and it seems to have extended to TV as well:
Actress Minnie Driver will also have her debut at the new voice of Lexus.
Origami cats, Matt Farah, and the LS 430 feature in this week's videos.
An extended 60-second version has been released in advance of the big game.
Owner updates from Lexus Enthusiast editor Kevin Watts.