Posts Tagged ‘Russia’

Lexus Hybrid Art Exhibit in Moscow

Thursday, April 8th, 2010

Lexus Russia held a new Hybrid Art exhibition at the Vetoshny Arts Centre in Moscow in early April, and here’s the official video:

The Hybrid Art official site listed multiple exhibits ranging from camera obscura (darkened room) displays to software-generated art and interactive sculpture. Additional exhibit images are on the official Facebook page along with this description:

As leader in the automotive sector Lexus is the first car developer in Russia to introduce a new kind of art: hybrid art.  The project LEXUS.HYBRID ART shows the art of the future. Hybrid art, a new language of art!  Hybrid Art is a new way to translate the present, a format for artworks.  Hybrid art blurs the traditional boundaries between painting, sculpture, film, architecture, installation, and performance art.

(In addition to the official video shown here, on YouTube there are a number of Hybrid Art videos uploaded by exhibit visitors, showing a series of rooms with esoteric and sometimes dazzling displays.)

[Source: Lexus Hybrid Art and ITAR-TASS news]

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Posted in 1st Generation, 2nd Generation, Lexus GS Hybrid, Lexus LS Hybrid, Lexus RX Hybrid, Russia, Videos, Websites | No Comments »

Matte Red Lexus LX 570

Tuesday, January 5th, 2010

Speaking of custom Lexus finishes, here’s a LX 570 from Russia done up in matte red:

Love the stealthiness of matte black, but don’t care for color matte, especially this red tone that looks like a high-quality rust primer.

[Via: Club Lexus]

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Posted in Lexus LX, Lexus LX: 3rd Generation, Mods, Russia, Special Editions, Videos | No Comments »

Lexus LS 460 Crashes, Audience Claps

Wednesday, May 13th, 2009

As a rule, I avoid posting any crash videos, but I suspect the only thing injured in this Tatry Donau Cup race footage is the driver’s pride:

At least the crowd was entertained. Really though, who enters a race in a LS?

Update: Looks like the LS driver wasn’t the only one who had a problem on this corner.

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Posted in Lexus LS, Lexus LS: 4th Generation, Videos | No Comments »

Lexus Numbers Roundup

Thursday, March 6th, 2008

Lexus Logo

Three stories out today about Lexus sales, and rather than post them all separately, I thought to just combine them.

First up, Toyota president Katsuaki Watanabe still expects to see a slight increase in 2008 sales over 2007, despite the recent downturn in sales. This makes for a large uphill battle, though, as Lexus sales were down almost 10% in both January and February.

This downward trend isn’t worldwide though, as sales in the United Arab Emirates as surged, with a whopping 68% increase in 2007 over 2006. This was mostly attributed to the release of the LS 460, and now with the LX 570 making its debut, Lexus is forecasting another 40% jump in 2008.

This leads right into the last story, where Russians are buying Lexus after Lexus, accounting for a quarter of all European sales in 2007. Again, with the addition of the LX 570, Russia is expected to replace Britain as the company’s largest European market by the end of this year.

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Posted in Japan, Middle East, Russia, Sales Reports | No Comments »

Lexus to increase production capacity by 35%

Wednesday, February 27th, 2008

Lexus Tahara Plant

In order to stay on top of demand in Russia, China, and other emerging markets, Lexus will be ramping up their production capacity by a staggering 35%, from 600,000 to 850,000.

The Nikkei Business Daily reports:

Lexus Global Sales

Toyota now makes Lexuses at its Tahara plant, in Aichi Prefecture, and at Toyota Motor Kyushu Inc.‘s Miyata facility, in Fukuoka Prefecture, for a combined output capacity of more than 600,000 units a year.

At the Tahara plant, Toyota will enable lines churning out Toyota brand sport utility vehicles and other offerings to also make Lexuses. Spending a few billion yen, the automaker will overhaul its painting line as well as install measuring equipment and other infrastructure to ensure high-quality production.

Meanwhile, at the Miyata plant — which produces such Lexuses as the RX — infrastructure will be added to the line that makes both the luxury cars and other Toyota vehicles. This year, Toyota aims to ramp up that line’s output capacity from 200,000 units to 230,000. In addition to a Lexus-only assembly line, production capacity at that facility will be lifted to a maximum of 460,000 units a year.

This is a colossal jump, although this is strictly related to output capacity and not to actual production numbers. While the two Lexus plants in Japan have the ability to build 600,000 vehicles currently, only (!!) 414,400 were produced last year.

Really, this is just future planning.

[Source: The Nikkei Business Daily (Subscription Required)]

(Thanks Davin!)

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Posted in Japan, Manufacturing | No Comments »

Lexus Europe Hopes to Triple Sales by 2010

Wednesday, November 21st, 2007

Lexus Logo

According to Karl Schlicht, Head of Lexus Europe, Lexus is experiencing great success in Russia and hopes to increase their European sales three-fold by 2010:

“If things continue as they are, by 2010 we will have doubled our Russian sales volume, which is currently at 17,000,” said Karl Schlicht, chief for Europe for the brand in remarks to the magazine Automobil Produktion.

He forecast Europe-wide sales of 56,000 Lexus cars this year, with the target in later years pegged at 150,000.

The Japanese-based group believes growth will mainly come from buyer interest in its hybrid engine option.

A fairly substantial jump, but still only a fraction of volume sold by their Europe-based competitors. For the sake of comparison, even if Lexus sales were to increase by 150,000 every year, it would take until 2013 to match BMW’s 2006 European sales figures. And yet, if Lexus can keep up its rate of growth (2005: 10,265 / 2006: 36,662 / 2007: 56,000), it’s conceivable that they could reach equal footing sometime before 2020.

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Posted in Europe, Future, Sales Reports | No Comments »