Great Lexus IS Convertible Billboard in Toronto
Posted by krew on September 21st, 2009
Check out this cool Lexus IS-C digital billboard in downtown Toronto:
What’s interesting is that the position of the IS-C roof changes depending on the current weather, which is also displayed underneath the car. Very nicely executed!
(Hopefully this is still in place the top is down when I’m in Toronto next week…)
[Source: DSE]
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Let me say this: in the first decade of the 21st century, Lexus has laid some great groundworks for future Lexus vehicles, and it all began with a covenant that promised its customers satisfaction, a great analogy to that of the US Constitution’s achievements. I hope that the company can live up to its young but very prestigious pedigree - to establish a future in a way that no others can and will; a luxury car company that offers great cars for great value, exclusivity like a personalized computer (affordable yet very valuable), and a warm and sound connection between the customers, the dealers, the designers and engineers, and all those who take part in the Lexus experience whether he/she be driving or simply taking a ride-along.
Lexus will win the race because
Lexus will do it right from the start.
Lexus will have the finest
dealer network in the industry.
Lexus will treat each customer
as we would a guest in our home.
If you think you can’t, you won’t…
If you think you can, you will!
We can, we will.
- Lexus Covenant
That’s right. Lexus will do it right from the start, and I shall be a proud Lexus fan/enthusiast for as long as the covenant isn’t broken.
Oh yeah, and you can’t forget the “preamble”:
Lexus will enter the most competitive,
prestigious automobile race in the world.
Over 50 years of Toyota automotive experience
has culminated in the creation of Lexus cars.
They will be the finest cars ever built.
I plan to keep my LS 400 with forever - the memories of me as a car fanatic, a Lexus enthusiast, and the guy who had many wonderful memories with his car.
haha thats cool ill probably see that wen i got to new york
What Lexus achieved in it’s first 20 years is nothing short of remarkable, be interesting to see what they achieve over the next 20 !!
Apart from that, i believe the brand (Lexus) is starting to mature with the best of them which is encourging.
Keep up the good work.